Brand as purpose
brand as purpose
9 November, 2015
I asked this guy the other day what he did.
“So tell me what you do, mate.”
“I write reports,” he answered.
“No, tell me what you actually accomplish. What will the result of your work be?”
To which he replied, “That’s a very upsetting question.”
Brilliant – as always!
Tanks Mel 🙂