Brand as service

Would you do this job?

15 January, 2018

Wherever there’s a light bulb, there’s somebody whose job it is to change it. That’s true whether we’re talking about a street lamp or those blinking lights way at the top of a television tower.

In this video the tower technician scales the 460-metre KDLT-TV analog tower near Salem, South Dakota, to change one lightbulb. Apparently he does this once every 6 months, and is paid $20,000 every time he does it. That’s $20,000 to change one light bulb.

Would you do this job for that money?

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