I’m not playing that game
When young kids are challenged by their older siblings to a game they knows they can’t win, they say, “I’m not playing that game.” I thought of that as I walked around my local mall, full of advertising and places…
When young kids are challenged by their older siblings to a game they knows they can’t win, they say, “I’m not playing that game.” I thought of that as I walked around my local mall, full of advertising and places…
Last month Engaged Marketing released their annual study titled The State Of Employee Engagement in Australia. And what a thoroughly depressing read it was. Here are some of the key statistical findings. 3,361 Australian employees were surveyed, a quite significant…
I edit for a living. Actually, that’s not true. I am a brand strategist. And at the beginning of every big project I amass a vast array of information, ideas and opinions. My job, as the brand strategist, is to…
Warren Buffet is not only successful, he is unique; because he is his own person. For a guy who’s worth $44 billion he behaves like a guy worth $44,000. Consider: He still lives in the same small 3 bedroom house…