David Novak, the former CEO of Yum! Brands, was asked in an interview, “What’s the secret to great leadership?” “I’ll tell you the secret to great leadership,” Novak said. “It’s to never have a certain type of person working for your organisation. These people should never exist in your company. For me, it was a […]
Time appears of an unmeasurable length. Unless you smoke weed. With weed, the notion of time is completely overthrown. The moments are years, and the minutes are centuries. That’s why all of the great jazz musicians smoked weed, beginning with the King of Jazz himself, Louis Armstrong. He (and his contemporaries) smoked weed every day […]
One of the most effective ways to respond to a changing world is through branding – but not as you know it. The days when brand was a marketing function are over. Brand is now a leadership issue. Your brand is not something you add to your business, brand is the reason your business exists. […]
