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I recently completed a course that reminded me how most people dabble their way through life, sweating the small stuff, worrying and obsessing about little things. “Shit, that’s me!” All the time and energy I spend on crummy stuff. Stressing about bills. Getting shitty about the traffic. Complaining if the sun doesn’t shine, and I […]
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A school friend of mine died five years ago. He was 52, and motor neurone disease had slowly nibbled away at his body for over three years. I was asked to write his eulogy for a service that was being held in Cape Town – so his old classmates could pay tribute to him. As […]
Brandcraft: the vehicle to take your business and your people to the outer stratosphere and beyond.
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I’m The Brand Guy, a brand consultant with a passion for branding. I have been ranked in the Global Gurus TOP 30 Branding Professionals sinсe 2012.
I run a brand consultancy in Sydney with my designer mate Nick Beckhurst – called Brandcraft – and I deliver keynote talks and run workshops at conferences and seminars across Australia and abroad.
After working in multi-national ad agencies I pioneered a new way to do branding where everything you DO and SAY as a business must be driven by and aligned to your brand strategy. Our brand consulting services range from your brand on the inside – your culture, values, and behaviours – as well as being a brand marketing consultant and agency. We create and produce the advertising and digital content that will drive your marketplace positioning.
We are also a brand design consultancy, which involves designing a new logo and/or a fresh brand visual identity.
If you need a brand development consultant to help you sharpen your brand positioning and marketplace presence, give us a call.