Branding will transform your business! Great branding will inspire your people and transform your business! A clearly articulated and authentic brand is the most powerful way to radically shift your performance – because it will drive every aspect of your…
Branding is built from a delicate balance of strategy, psychology, design, storytelling, and experience. It's not for dummies.
Most “professional” branding is painfully boring. It’s stuffed with meaningless buzzwords. When you brand make sure to be real.
My job is to help businesses see what they don’t see. Knowledge is nothing—awareness is everything ...
I'm delighted to be listed again in the World's Top 30 Global Brand Gurus for 2023. This is the 10th year in a row that I have been listed.
