When it comes to branding, the banks spend hundreds of millions of dollars every year telling us how great they are. Here are some of the brand promises they’re making. Westpac = Australia proudly supported by Westpac. (Delighting our customers and helping them achieve their financial goals) CBA = CAN. (The bank where our customers […]

My favorite part of the Royal Wedding was Reverend Bishop Curry’s sermon. Not only did his heat and passion contrast so starkly against the serious and bland rhetoric of ‘conventional’ Christianity, his message gave the whole occasion a purpose and a place in today’s war-torn, fearful and angry world. This was no spurious tabloid fairy […]

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