A BREATHTAKING BRAND CALLED NIGEL KENNEDY
One Friday evening my son Nick and I had the mighty privilege of watching Nigel Kennedy and his band play Jimi Hendrix.
Welcome to The Brand Guy Blog
THE HORRIBLE TRUTH ABOUT RESUMES
Resumes are not a true reflection of who you are and what you can do.
STEP OUT OF YOUR COMFORT ZONE!
Stop living your life with the handbrake on and step out of your comfort zone.
HOW TO WIN IN 2022
Using Maslow’s Hierarchy of Needs as a framework for understanding consumers’ needs, these are some of the how to win waves that brands would do well to ride in 2022 and beyond.
CULTURE IS WHAT MAKES PEOPLE FEEL EMPOWERED AND INSPIRED
The motivation behind this new focus on company culture is share price and risk management. No matter. If this leads to workplaces where people are more engaged and satisfied at work, long may it last.