Real YOU THE POWER OF SWEARING Is it worth alienating some people because of my swearing? And the answer to that question is an unequivocal, “Fuck yes!”. And here’s why.Richard SauermanFebruary 16, 20236
Branding the Inside, Power Branding BRANDING IS A LEADERSHIP ISSUE Your brand is not something you add to your business, it's the reason your business exists. Branding consultants just don't get this AT ALL. Richard SauermanFebruary 14, 20232
Real YOU THE HUMAN POTENTIAL MOVEMENT In the mid-twentieth century, two remarkable thinkers emerged as pioneering voices in the Human Potential Movement.Richard SauermanFebruary 10, 2023
Branding the Inside, Power Branding TRUST: THE LATEST REPORT CARD IS IN Trust - the latest report card is in. From an Australian perspective, these are some of the highlights (or lowlights)Richard SauermanFebruary 10, 2023
Branding the Inside, Power Branding GLOBAL BRAND GURUS: RANKED #10 FOR 2023 I'm delighted to be listed again in the World's Top 30 Global Brand Gurus for 2023. This is the 10th year in a row that I have been listed.Richard SauermanFebruary 9, 2023