The truth is hard to find
In an era of “fake news”, the truth is hard to find. It’s also hard to know what’s true and what’s not. People do doubt the veracity of information, and so we are seeing a return to journalism as a credible…
Welcome to The Brand Guy Blog
The state of TRUST
So The Edelman Trust Barometer has once again been published, shining a spotlight on TRUST around the world and here in Australia. Last year’s report (2017) reported the biggest fall ever in trust. Overall this year it’s slipped a notch…
an autobiography
CHAPTER ONE I walk down the street. There’s a hole in the sidewalk. It is a very deep hole. I fall in … I am helpless. It isn’t my fault. It takes forever to find a way out. CHAPTER TWO…
Is the voice in your head driving you fucking crazy?
When I was a kid there was a saying that speaking to yourself is the first sign of madness. I actually thought it was a truth, and so I concluded that I must definitely be mad because I spoke to…
Is this the H&M Way?
I hope that H&M intends to and can and will keep all of its promises in future - ethically, honestly, and responsibly.