Wolfgang Beltracchi is a German art forger and artist, currently serving a six year prison sentence. Werner Spies, the former director of the modern-art museum at the Pompidou Center in Paris and the world’s leading Max Ernst authority, made a…
A banking client of mine sent through an article titled Banking In A Changing World: Moments of truth at the front line. And it makes for a very interesting read. Here is my edited highlight: Many banks are falling short…
When you’re competing in the world’s most-watched sporting event, you don’t take any chances with your stamina and bodily performance. So while experts do disagree about whether having sex before a game can affect a player’s performance, many teams at this…
I edit for a living. Actually, that’s not true. I am a brand strategist. And at the beginning of every big project I amass a vast array of information, ideas and opinions. My job, as the brand strategist, is to…
For decades, Porsche has told us that “There Is No Substitute” for its cars. Two generations have grown up with that mantra. The slogan is etched into the subconscious of every car enthusiast. We all know that if you say…
Warren Buffet is not only successful, he is unique; because he is his own person. For a guy who’s worth $44 billion he behaves like a guy worth $44,000. Consider: He still lives in the same small 3 bedroom house…
A definition of BRANDING I stumbled across, and love. You’re at a party and you see a hot girl. You approach her and say “I’m good in bed”. That’s Direct Marketing. You’re at a party with a group of mates…
