Blog

Branding the Inside, Power Branding

CULTURE IS WHAT MAKES PEOPLE FEEL EMPOWERED AND INSPIRED

The motivation behind this new focus on company culture is share price and risk management. No matter. If this leads to workplaces where people are more engaged and satisfied at work, long may it last.

Richard Sauerman
June 22, 2021
3

Business as UNusual, Real YOU

NORMAL DIED THIS YEAR

“Normal” died this year as a new reality shaped our lives. Covid_19 took away a lot of what we considered “normal” everyday life.

Richard Sauerman
December 6, 2020
1

Real YOU

NOT ALL SUPERHEROES WEAR CAPES

When I was a kid in primary school we had to sit a General Knowledge test. There were 20 questions, and the question that stumped us all was the last one; “What’s the name of the lady who cleans our…

Richard Sauerman
July 23, 2020
1

Business as UNusual, Real YOU

THE CONSOLATION OF CONFINEMENT

This period of confinement is your opportunity to appreciate a great deal of what you generally see without ever properly noticing. Enjoy it.

Richard Sauerman
June 23, 2020
3

Business as UNusual, Real YOU

END THE LOCKDOWN NOW!

For the most part, we have accepted the need for lockdown and social distancing on face value and done what we were told to do. But now I think it’s time we had a serious Covid_fucking_19 reality check: Total cases…

Richard Sauerman
May 27, 2020
1