A BREATHTAKING BRAND CALLED NIGEL KENNEDY

One Friday evening my son Nick and I had the mighty privilege of watching Nigel Kennedy and his band play Jimi Hendrix.

One Friday evening my son Nick and I had the mighty privilege of watching Nigel Kennedy and his band play Jimi Hendrix.

Resumes are not a true reflection of who you are and what you can do.

Stop living your life with the handbrake on and step out of your comfort zone.

Using Maslow’s Hierarchy of Needs as a framework for understanding consumers’ needs, these are some of the how to win waves that brands would do well to ride in 2022 and beyond.

“Normal” died this year as a new reality shaped our lives. Covid_19 took away a lot of what we considered “normal” everyday life.