BRANDING IS KNOWING WHICH SCREWS TO TURN
Branding is built from a delicate balance of strategy, psychology, design, storytelling, and experience. It's not for dummies.
Welcome to The Brand Guy Blog
IS IT YOU DOING THE THINKING?!
Your brain thinks, and you experience the thoughts. But are they actually yours? Or do your thoughts come in a pre-set box of thoughts?
STOP BEING ‘PROFESSIONAL’: BE REAL INSTEAD
Most “professional” branding is painfully boring. It’s stuffed with meaningless buzzwords. When you brand make sure to be real.
WHAT RABBIT ARE YOU CHASING?!
There was a champion greyhound, the fastest racer on the track. He had never lost a race. Then, one day, without warning, he retired. Why?
MY JOB IS TO HELP BUSINESSES SEE WHAT THEY DON’T SEE
My job is to help businesses see what they don’t see. Knowledge is nothing—awareness is everything ...